What do we assess?

Three Critical Dimensons:

Our assessment gives us a high-resolution, data-backed view of what’s working—and what’s holding someone back.

It ensures our expert coaches are focused on the real gaps that move the needle, enabling them to coach the true needs that drive growth and performance.

This process starts with the market’s most scientifically validated sales assessment—an industry-leading tool that evaluates sellers and sales leaders across three critical dimensions:

Will to Sell / Will to Manage:

Motivation, drive, commitment, and personal responsibility

Sales DNA:

Mindsets, beliefs, and habits that support or hinder sales success.

Tactical Skills: The skills required to perform effectively in the role.

And We Don't Stop There:

We build on that foundation through three additional layers of evaluation:

1

Manager Input

We consult with leaders to understand role expectations, team-level trends, and areas where additional coaching support is needed.

2

Seller Self-Reflection

We meet with each individual to understand their own career goals, perceived strengths, and areas where they’re seeking growth.

3

Expert Coach Discovery Session

A MySalesCoach expert facilitates an in-depth coaching session to review insights from the assessment and conversations—pinpointing the highest-impact areas for focus and development.

From insight to impact: Tailored Coaching Plans

All of this information is synthesized into a personalised coaching plan for each seller.

These plans are dynamic and co-created between company, coach and seller—adapted over time as development needs evolve and milestones are achieved.

Our Client Success team also plays a role in monitoring progress and surfacing insights to ensure nothing falls through the cracks.

As sellers grow and hit milestones, we update the plan to target the next most valuable area for development.

Tailored Coaching Plans