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The Coaching Your Reps Need, That You Don't Have Time To Give.

The Sales Coaching Operating System™ closes that gap. Frequent coaching for your team, powered by AI and connecting them to real human expertise in the moments that matter.

Trusted by leaders at

You Know Sales Coaching Is Critical For Success, But You've Never Had
a System That Works.

Quota Attainment Is Inconsistent quarter after quarter.

Reps hit target one quarter and miss the next. Nobody knows why. You cant trust your forecast.

Your top performers leave when they feel underinvested in.

They crave coaching, but are underserved because coaching depends on manager availability. They go to orgs that develop them.

Struggling reps never improve.

Nobody has time to give them the help they need.

High performers leave when they feel underinvested in.

Top talent leaves for organisations that develop them.

The State Of Sales Management Today

A fly on the wall in most 1:1s would see pipeline updates and deal chasing.

Your time is spent fighting fires and solving problems.

The training seemed to land. Six weeks later the behaviour is back where it started.

Coaching is the first thing off the calendar when the quarter gets tight.

Outside of the numbers, nobody knows whether the team are growing.

It's time to give the coaching that would move the needle a system.

MySalesCoach
is The Sales Coaching Operating System™ that runs inside your team's daily work.

AI delivers high-frequency coaching in the moment, then hands off to real human coaching at the critical moments.

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AI Sales Coaching Agent

Spots the moment and gives the coaching - while the deal is still live.

Your rep hits something they haven't dealt with before. The agent already knows — it's reading the deal. Moments later, they've got a video from a coach who's helping them through that exact scenario, or a place on tomorrows group session to sharpen up their skills. Nobody had to raise it with you first.
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Internal Coaching

Not just external coaching. It's helping you coach better too.

A good 1:1 takes prep time a Sales Manager doesn't have.
The agent already knows what each rep has been sent, what they've been working on, and which deals moved after it - so it books the session, writes the agenda, and hands the manager the brief.  Schedule and deliver higher impact coaching yourself, or leveraging your own internal subject matter experts.
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Personal Growth Plans

A plan for each individual rep.

Ask most leaders what each rep is working on this quarter and you get the top two names and a pause. With MySalesCoach, every rep has a personalised and actively updating growth plan built around what they need to improve to move the needle.
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Coaching Visibility and Dashboards

Have visual proof that coaching is working.

Every leader has been asked how their coaching is impacting team results. Understand how much coaching happened last month, what was being coached on, and what commercial wins came from coaching sessions - all in a glance.

Create lasting behaviour change

Coach the behaviours that move deals forward

Personalised, targeted coaching at scale. Surface the moments that matter in every deal and turn them into behaviour change your forecast can rely on.

“With MySalesCoach, we achieved a 367% increase in revenue, improved team performance and tenure.”

What this looks like day to day

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Built For Your Entire Sales Organisation.

Every role wins with the sales coaching operating system - see how it works for your team.
Book a Demo
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CROs

Full visibility, right up to the number. See how coaching is changing rep behaviour, and which of those changes are actually driving revenue

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Revenue Enablement

Reinforce the methodologies and best practices you're Enablement team has rolled out, day after day, not just in the training room. See what's sticking across every rep, and where it's not.

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Sales Managers

You're coached here too, not just your reps. AI connects you to the right expert at the right moment for your own growth, and gives you visibility into how your team is developing alongside you.

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Sales Reps

Your reps get personalised coaching in the flow of work, from frequent AI coaching, to group sessions that build the skill, and human coaches who can get to the heart of whats holding them back.

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I don't feel guilty any more about not having enough time, because i know my team has ongoing support. As a Sales Leader, i've got a coach too. It's made me better.
Callum Mackay Head of Sales - OneTrace
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Ready to see the Sales Coaching Operating System™ in action?