Digital Marketing Manager

Salary: £34-38k

About Us

We don’t want to be boastful, but things are going really well. We are well ahead of our ambitious plan, aiming for £1m in revenue in our first 12 months and best of all, sales teams are loving and valuing coaching sessions, with an average score of 9.3/10.

With customers already all over the globe, at companies including Slack, Hubspot and Adobe, we are looking for amazing people to join us on our exciting mission

Working at MySalesCoach

Let’s start with our 9 day fortnight. You’ll have every other Friday off, in addition to your generous holiday allowance. Life-work balance is dear to us. Our commitment and ambition as individuals and a team is beyond question, but this is in passion and drive, not the hustle.

In our previous start-up, we were recognised as one of the top SaaS companies to work at in the UK, and those principles and values are replicated. Good people. Talented people. Individuals driven to learn, develop, amaze our customers and achieve impossible dreams.

Today, we are a tiny team. Together with our amazing coaches and investors, our plans are great. And we’d love you to consider being part of the team.

Based in Floe in Newcastle City Centre, with dedicated space in the co-working community, we love spending time learning together in the office, especially in our early days here, although appreciating the values and flexibility of remote working.

22 days holiday (alongside our 9 day fortnights with another 26 Friday’s off), pension and share options to ensure all are a part of our success, is MySalesCoach the place for you to learn, be happy, succeed and thrive

The Role

As Digital Marketing Manager in the MySalesCoach team, and our first in-house marketing hire, you’ll play a critical role in creating greater visibility on-line, engage with our audience of ambitious sales professionals, activate leads, and generate a good quality pipeline.

You will be required to:

• Ability to create and execute digital marketing strategies that are aligned with the companies’ objectives.
• Help to execute digital marketing and email campaigns.
• Lead the creation, set up, testing, sending, and reporting of email campaigns (nurture, newsletters, promo campaigns & more), and conducting a/b tests where appropriate.
• Lead the creation, set up, and measurement of organic social media campaigns, always seeking ways to improve and optimise.
• Carry out routine website reviews to ensure that the website conforms to web quality standards, based on SEO best practice, reflects our growing journey and is optimised for conversions.
• Assist in the development, execution, and optimisation of Paid Search campaigns through keyword research, ad copy testing, landing page and bidding optimisations, automation, budget management, and competitor analysis.
• Track, measure, and report performance of all digital marketing campaigns, and assess against marketing and business goals.
• Coordinate regular reporting to be shared with the CEO on campaigns, activities and initiatives.
• Ensure online brand consistency, content production, and delivery across all digital platforms including (but not limited to) Website, Social Media, Partner/Medias, and third-party listings and content.
• Research and recommend new ideas for compelling “storytelling” content to push through digital mediums.
• Stay ahead on trends in email marketing and digital marketing.

What you’ll need:

Essential

• Min 3 years digital marketing experience
• A strong technical understanding of digital marketing techniques and technologies, including SEO, PPC, e-mail marketing, social media and content marketing
• Proven track record of planning and delivering successful digital marketing campaigns with clearly demonstrated ROI or positive result
• Ability and potential to lead a team of digital marketing executives, supporting their development and ensuring their quality of work
• Experience in creating, editing, and developing content for digital and social platforms
• Experience with CMS systems
• Thrives in a fast-paced working environment with the ability to work across multiple projects and tasks at once
• Excellent communication skills, written and verbal, with the ability to explain digital methodology and results to non-technical team members
• Demonstrated ability to be highly self-motivated and work effectively as part of a team as well as autonomously
• Excellent time management, organisation skills, and attention to detail
• Highly analytical, with the ability to measure and analyse data to make informed decisions
• Excellent grammar and a desire to develop copywriting skills

Desirable

• Experience and knowledge of the tech sector
• Solid knowledge of website analytics tools (e.g. Google Analytics)
• Analytical skills and data-driven thinking
• Up-to-date with the latest trends and best practices in online marketing and measurement
• Experience of marketing automation systems
• Basic knowledge of SEO and Pay Per Click (PPC) strategies

You’ll be:

• Highly self-motivated/committed
• Fast-paced - thrives in a fast-moving challenging environment
• Ambitious
• Determined to succeed / do good work
• Highly organised
• Passionate about being part of something, in a hugely ambitious funded start-up

To Apply:

We are excited to hear from you, and in the first instance, please send over your CV by email to kevin@mysalescoach.com.

MySalesCoach is an equal opportunities employer, committed to representing and reflecting the diversity of our community, and very much welcome and encourage applications from any underrepresented groups.